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what I do
strategy
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leadership
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planning
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strategy - leadership - planning -
product strategy
analysis of business objectives, user needs, and market trends to create a product vision. Incrementing and organizing the backlog, prioritizing, and tactical team management. We map OKRs, KPIs, and metrics for the team.
business intelligence combined with design management is a key differentiator in integrated and well-documented teams.
ux design
linking business strategy to research, we plan the iteration flow with clients, focusing on versioning, testing, and continuous improvement. Together, we develop complete flows, structured backlogs, personas, journeys, testing, and planning. Collaborating with developers and product managers, we manage designers to ensure that the design meets user requirements and business objectives.
artificial intelligence / xr /ar expert
collaboration with developers and data scientists to design interfaces that leverage technology updates while ensuring the user experience remains intuitive, engaging, and accessible. by integrating artificial intelligence into the design processes, we can:
- create automated documentation and manually review and enhance it
- establish solid processes and automate mechanical tasks
- create images, videos, and materials using the latest AI technologies on the market
ui design
creation of wireframes, visual elements, components, complete Design Systems, user flows, and prototypes that define the user journey and product information architecture. Ensuring that the design is consistent with the brand identity and accessible to all users.
ux research
conducting user research and usability testing to understand user behavior and preferences. Using tools such as surveys, interviews, and A/B testing to collect data and insights that inform design decisions. The goal of UX research is to identify pain points for users and opportunities to enhance the user experience.
accessibility expertise
ensuring that the product is usable by everyone, regardless of their abilities or contexts. conducting design QAs to identify bugs such as low contrast, lack of alternative text, or confusing navigation architecture. Focus on the Web Content Accessibility Guidelines (WCAG).